The World of Advertising
Last Friday, we looked at what makes a successful advert. This got me thinking which advert I could actually recall and knew what they were about. The first of my top three is the Groupon advert with the great Timothy Hutton, broadcast during the Super Bowl 2011. If you know me in real life, you know that I have quite an offensive humour myself, so this one is right up my alley.
The next one goes in a completely different direction and is beyond stunning. Created by the Parisian based agency Ogilvy, it’s a piece of visual poetry for a company that, let’s face it, I would normally never be interested in: Louis Vuitton.
Last but not least, here’s an advert with international superstar Conan O’Brien, who exploded on the global market when NBC decided they could do without him and millions of people gathered to get him back on screen (he now of course has a show on TBS, over which he has complete creative control). So it’s obvious why, during the mega-hype surrounding the launch of his new talk show Conan, American Express decided to use him for their latest campaign. And what an advert it is!
Which adverts would you select as your favourites?

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